Britt Armour, Author at Tech Web Space

Brittany Armour is a Digital Marketing Specialist. She writes about everything mobile and how the app landscape is creating a surge of disruption.

9 Common Mobile App UX Mistakes to Always Avoid

July 31, 2018 by Britt Armour

With today’s competitive mobile app market, it’s more important than ever to stand out and develop a unique brand identity through user experience (UX) design. While most companies recognize the value of mobile app design as the key driver for customer conversion,…

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Here’s How to Conduct Competitor Research For Your Mobile App

July 4, 2018 by Britt Armour

Once you have determined whom you are going to target, it’s time to analyze your competition to identify what your product is up against in the app market. Statista records confirm that users currently can choose from close to 6 million apps…

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How to Identify User Pain Points For Your Mobile App

June 27, 2018 by Britt Armour

More companies are beginning to see the value of incorporating mobile app development in their overall branding strategy. Why? Because a mobile touchpoint has the power to enhance the user experience (UX), providing many benefits such as strengthening company reputation with positive brand interactions,…

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Here Are 3 Mobile App MVPs That Are Now a Huge Success

June 11, 2018 by Britt Armour

Building a minimum viable product (MVP) will help get your product in the hands of users quickly, testing assumptions against real data to ensure market validation. An MVP will allow you to continuously improve your product through iterative development, and help you…

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