What Is Marketing? Marketing refers to the process of promoting your business and includes the tools and strategies used to do it. The marketing process involves the actions that are taken to reach out to customers, make them aware of the product…
The COVID-19 pandemic has transformed and upended so many aspects of regular life, especially for businesses. With the spread of the virus, everything changed, and companies had to adjust quickly to work-at-home policies and a fluctuating global supply chain. With the virus…
As your business grows, you will eventually outgrow the limits of wearing all the hats yourself, and it’s time to hire additional help. Your initial inclination might be to just hire one person to do it all – or even two or…
The COVID-19 pandemic has increased the volume of employees working from home and has dramatically surged traffic on networks that connect users to services. Only service providers with robust and efficient architecture that deliver constant customer satisfaction will be able to manage…
Whether you’re a total SEO novice or an expert that knows all the ins and outs of the intricate world of search engine optimisation, chances are you’ve probably heard of schema markup. But just like most people, you may have heard but…
Selecting the right stack for the back-end can become a daunting activity. There is an immense number of programming languages and frameworks that you can easily get lost in. Above all, companies must be confident that the tools they choose align well…
Education has become a highly dynamic sector. The practices that are common now were not so popular even just 5 years ago—let alone back in our own school days. An institution that was rigid for decades suddenly saw a complete shift in…
You may have seen that when you look up a particular idea or topic on any web index, like Google or Bing, you are escorted to and given various site pages, links, or drives that suit your requirements and assist you to…
The first few months of 2020 have been challenging for local businesses all around the world. Foot traffic is down and consumers are spending less money. Society is learning a lot of tough lessons from this pandemic. In spite of everything else,…
Brands are all around us, whether we realize it or not. And how you brand a product or a business is what determines its place in this cut-throat business world. Business is not accessible, and neither is branding. But with proper branding,…
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